Protection you demand. Performance you deserve.™
We introduced our new tagline: Protection you demand. Performance you deserve. It is derived from our mission and values, and it tells customers exactly what they can expect when they choose AMSOIL.
AMSOIL Partners with the Freedom Factory
We partnered with the Freedom Factory, a 3/8-mile asphalt oval racetrack in Bradenton, Fla. owned by multi-discipline motorsports enthusiast and YouTube sensation Cleetus McFarland. Freedom Factory events frequently feature influencers competing against professional racers, including a Freedom 500 win by racing legend Travis Pastrana in an AMSOIL-sponsored car.
New Enhancements Add Value to the AMSOIL Digital Experience
AMSOIL.com and AMSOIL.ca received several upgrades to provide the best customer experience on our websites. Upgrades include a homepage redesign, personalization across the AMSOIL website, a refreshed AMSOIL Locator and new license-plate lookup, autocomplete lookup, third-party login with Google* and Apple,* multifactor authentication and estimated delivery date feature.
MyAMSOILGarage™ Gets New Name, Facelift
MyAMSOILGarage was updated with a new name, new features and a new look and feel. MyAMSOILGarage is now MyGarage and includes a new repeat-and-reorder function that adds items from previous orders to your cart with the click of a button. The platform provides recurring service reminders, options for custom vehicles, a convenient search function for those with many vehicles in their MyGarage account, the ability to restore deleted vehicles and place product reorders for specific vehicle components like transmissions and differentials. MyGarage is free to use.
New AMSOIL App
The new AMSOIL mobile app is designed to put the full AMSOIL experience in your hands. Packed with innovative features, the AMSOIL app empowers customers to shop smarter and faster, seamlessly manage vehicle maintenance and stay in the loop on the latest promotions and maintenance tips. It even allows users to receive product recommendations by scanning their license plate or VIN with their phone camera. Available on iOS* and Android.*
New Interactive Commercial Equipment Pages
We developed several new interactive commercial equipment pages on the AMSOIL website (Buy for Business>For Your Commercial Equipment: Learn More>Is the AMSOIL Commercial Program Right for Your Business?) designed to show the full breadth of AMSOIL products available for excavators/off-road contractors, trades/construction contractors, lawn & landscape contractors, regional fleets and agriculture.
Proven Powersports Performance
We tested AMSOIL INTERCEPTOR® Synthetic 2-Stroke Oil in an Arctic Cat* ZR* 858 R-XC snowmobile. We subjected it to aggressive trail riding, then pushed it even harder on our dyno. Click the link to see the test results.
New Oil Analyzers All-In-One Kit
The new Oil Analyzers All-In-One Oil Analysis Kit combines everything needed to pull used oil samples in a convenient all-in-one kit. Kit includes a vacuum sample pump, 25 feet of sample tubing, three sample bottles and three oil-analysis tests (same test package included with the OAI Full-Service Kits). This is a great option for first-time Oil Analyzers customers who are new to oil analysis, or existing customers who haven’t purchased the vacuum pump or sample tubing. Three oil-analysis tests provide the option to test multiple components from the same vehicle (engine, differential, transmission) or test the same component three times for better trending of wear patterns. This kit can be used for all drivetrain fluids, but cannot be used for coolant. NOTE: The All-In-One Oil Analysis Kit is not part of the Commercial Oil Analysis Program.
AMSOIL Car Care: Seven New Products
The AMSOIL Car Care line expanded with seven new premium products and accessories: AMSOIL Quick Detailer, AMSOIL Wheel + Tire Cleaner, AMSOIL Tire + Trim Protectant, AMSOIL Foam Cannon, AMSOIL Microfiber Detailing Towel, AMSOIL Drying Towel and AMSOIL Microfiber Wash Mitt.
New Name for AMSOIL Diesel All-In-One
AMSOIL Diesel All-In-One is now AMSOIL Diesel 4-IN-1. AMSOIL Diesel 4-IN-1 better describes what customers receive when they use this product – four distinct benefits.
AMSOIL Synthetic Greases Produced by Aerospace Lubricants Enter the Market
Several AMSOIL grease products produced by Aerospace Lubricants in Columbus, Ohio have begun rolling out. The new formulations deliver enhanced protection and performance, providing equal or superior benefits compared to previous formulations – while maintaining full compatibility.
AMSOIL 100% Synthetic High-Viscosity Lithium Complex Grease
AMSOIL X-Treme 100% Synthetic Food-Grade Grease
AMSOIL NLGI #2 100% Synthetic Polymeric Truck, Chassis and Equipment Grease
AMSOIL NLGI #2 100% Synthetic Polymeric Off-Road Grease
AMSOIL 100% Synthetic Multi-Purpose Grease
AMSOIL 100% Synthetic Water-Resistant Grease
AMSOIL NLGI #1 100% Synthetic Polymeric Off-Road Grease
AMSOIL NLGI #1 100% Synthetic Polymeric Truck, Chassis and Equipment Grease
Comments
AMSOIL Lead Technical Writer for more than two decades.
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